February 16, 2015
Today Prom.ua announced its purchase of the Ukrainian startup Metnis Kabanchikom. According to the agreement, Prom.ua buys all assets of the Internet service: the team, intellectual property and user database, but not the legal entity itself. The work of the service remains unchanged, as well as the trademark. Nikolai Palienko, the founder of Prom.ua, does not disclose details of the transaction, but, according to the available information, as of this moment the annual turnover of Metnis Kabanchikom exceeded UAH 3 mln.
Roman Kirigetov, CEO of Metnis Kabanchikom, thinks that integration with Prom.ua will enable enhancement of the service sector in Ukraine. The startup team has an extensive experience in project development on this market, but it lacks resources. The experience and opportunities of a large company like Prom.ua will enable both parties of the transaction to gain significant benefits and strengthen their positions. Moreover, R. Kirigetov notes, the audiences of both companies intersect - they are comprised of representatives of small and medium business, people who are used to selling and buying goods on the Internet.
Roman Kirigetov also stated that the resources of Prom.ua will enable the service Metnis Kabanchikom to grow much faster and enter the market of other CIS-countries very soon. The service is currently presented in three largest cities of Ukraine: Kyiv, Kharkiv and Dnipropetrovsk.
Metnis Kabanchikom provides an opportunity to publish job announcements on the web-site and find contractors for all kinds of tasks ranging from courier delivery to repair works. The service has been functioning for 2.5 years, more than 15 thousand customers used it during this time. Around 3000 tasks in 90 different categories are published on this platform every month.
In 2014 the Ukrainian project Metnis Kabanchikom attracted USD 60 thousand of angel investments. Prior to that it received USD 20 thousand from the incubator EastLabs for 15% of the company. As of today, around 30 thousand contractors are registered on the site, for several hundreds of them this is the main source of income. The service monetises itself through commissions - ranging from 10% to 2% according to the task budget.